Knowing when to stop: Lessons for clubs and supporters’ groups in Structured Dialogue

This follows on from a recent piece I wrote about dealing with the often very ‘political’ nature of organised supporters’ groups. The jumping-off point is a very public dispute, the latest in a series, between Hull City supporters and the club, which was played out in a recent series of articles in the Hull Daily Mail,Continue reading “Knowing when to stop: Lessons for clubs and supporters’ groups in Structured Dialogue”

No-one knows us: Millwall’s untold success story with supporters | Case Study

Working in the field of supporter communications and structured dialogue, the stories of failure aren’t hard to find, and writers like David Conn have told those better than I ever could. So I want to get out and find the good stories, the best practice. What’s good and what works, so that I can shareContinue reading “No-one knows us: Millwall’s untold success story with supporters | Case Study”

Supporters: Stakeholders or a public order problem?|Video Blog

Both the language and actions of clubs and the football authorities increasingly see supporters as stakeholders in the game, with Structured Dialogue as a means of managing those relationships. Yet the law concerning the behaviour of football supporters is very tightly defined through acts such the Football Offences Act. The result is that supporters are moreContinue reading “Supporters: Stakeholders or a public order problem?|Video Blog”

Relationship building at Norwich City | Case Study

It’s easy to point out the mistakes when it comes to clubs and their relationship with supporters, and I’ve seen my fair share. But what’s equally important is to show the good, the successful – otherwise, how else does good practice spread, and how do we learn and improve? Norwich City FC is a privatelyContinue reading “Relationship building at Norwich City | Case Study”

Does dialogue without democracy work in football?

A friend of mine on Twitter asked an interesting question last week. I reproduce it below (I’m assuming he doesn’t mind my reproducing it, as it’s a good point that helps me to make an important one about the relationship between clubs and supporters): I make a reasonable assumption that what Tom is talking aboutContinue reading “Does dialogue without democracy work in football?”

Confused about structured dialogue? Help is at hand…

‘Structured Dialogue’ is, like ‘Fan Engagement’, ‘Structured Relationships’ and ‘Structured Engagement’, a term that’s entered the football vocabulary in the last few years at something of a rapid pace. All of sudden, you hear talk of ‘memorandums of understanding’ between supporters’ trusts, groups and clubs; fans parliaments; ‘engagement strategies’ and more. But what does thisContinue reading “Confused about structured dialogue? Help is at hand…”

The Premier League and ‘Dialogue’: An urgent change of approach is needed

It used to be that you couldn’t get the authorities to sit down with the supporters or their representatives to discuss anything, or if they did, it might involve them coming to the annual conference of Supporters Direct or The FSF (now combined into the ‘supporters summit’). Sometimes it meant a speech from a lessContinue reading “The Premier League and ‘Dialogue’: An urgent change of approach is needed”