Fan Engagement interview: Duncan Drasdo, Manchester United Supporters Trust

For my latest chat, I decided to speak with Duncan Drasdo, the Chief Executive of the Manchester United Supporters Trust. I’ve known Duncan since the heady days of the Glazer takeover in 2005 (a day on which as I recall I spent several hours at Broadcasting House in London doing more than a dozen radioContinue reading “Fan Engagement interview: Duncan Drasdo, Manchester United Supporters Trust”

Charlton Athletic and the return of Comical Ali

Charlton Athletic is a club that once was admired: as a mass, they fought their way back from the brink, sharing at Selhurst Park, left to rot by a council that cared not one iota about the future of their borough’s football club, until that is their political position was threatened by the Valley PartyContinue reading “Charlton Athletic and the return of Comical Ali”

Coventry City: A solution

I’ve been talking a lot about Coventry City recently. It’s a case I’m very familiar with, having previously advised the Sky Blue Trust throughout the torturous period that the club was moved to Northampton, and then unceremoniously had their ground taken over by a cuckoo-esque move by Wasps. Let’s face it, the case is aboutContinue reading “Coventry City: A solution”

The Fan Engagement Interview: Kevin Boroduwicz, Blackpool Supporters Trust

As a term, ‘fan engagement’ is one that I’ve already explained my views on. It is a blanket term that is largely unsuited to the role of fans as a stakeholder in their clubs, and, in terms of the football authorities (largely The FA, but also the leagues), the wider game. It seems like anContinue reading “The Fan Engagement Interview: Kevin Boroduwicz, Blackpool Supporters Trust”

The Fan Engagement interview: Jay McKenna, Spirit of Shankly

Those who know me will know that my aim as someone who works in football is for clubs, fans and the authorities to understand each other better, and for them to be able to have much better and more productive dialogue, and more meaningful relationships. As part of that, I decided to carry out interviewsContinue reading “The Fan Engagement interview: Jay McKenna, Spirit of Shankly”

The language of Fan Engagement: ‘The critical friend’

One of the most important phrases in fan engagement or fan relations is the term the ‘critical friend’. It is a phrase that many supporters’ organisations these days use, supporters’ trusts in particular. Indeed, part of the whole emergence of this type of fan organisation came from the establishment of the first supporters’ trusts atContinue reading “The language of Fan Engagement: ‘The critical friend’”

Fan Engagement: They can hear you, but are they actually listening? 

I’m not the biggest fan of the term ‘fan engagement’. Of course in general it’s a laudable aim – welcome in fact – that one of the major stakeholders of football should be regarded as more than simply the attendee of a sporting event, or worse still, an inconvenience. However, what does concern me isContinue reading “Fan Engagement: They can hear you, but are they actually listening? “

Fan Engagement & why the National League’s future depends on it

It’s been a a particularly intriguing time over recent months, and particularly so for Football League (EFL) clubs and, most concerning of all, the National League (NL). This is particularly true following EFL Chief Executive Shaun Harvey proposing the biggest change to football since the early 1990s, and mid-2000s, with his 100 club ‘professional’ structure,Continue reading “Fan Engagement & why the National League’s future depends on it”